Erika Trotzig is a London based Swedish womenswear designer. After completing her degree in fashion design at Central St Martins in 1998, she moved to Paris to work for Dutch designer & couturier Josephus Thimister. In 2000 Erika moved back to London where she launched her own self named label, Erika Trotzig. In 2008 the new label Private by Erika Trotzig was launched and has been snapped up by the Convenience Store in London.